Marketing | That's How You Grow Your Business

The single biggest impact on a company’s profit, is sales. Seems to be obvious, doesn’t it? But how often, when businesses confront challenge and crisis, do we look at the cost side of the company first? Why do we do that? If there are easy to execute cost savings, why aren’t they already in place? They should be.
At Think Differently, we will undertake a full review of your costs and maybe ask some difficult questions. But then, we can focus on the top line – sales and Gross Profit. Marketing is a process, it is not a one-time event. It takes strategic focus to maximise that top line. At Think Differently we understand what Grows businesses. We will help you Grow yours.

What our clients say

We have been working with Phil since 2012. During this time we have grown from a staff of 10 to well over 30 and quadrupled our turnover. Working with Phil has enabled us to develop strategies and implement plans that we didn’t even know we needed before meeting him. At the beginning of our journey together we were not working on our business at all and, to be honest, we were floundering. Now our leadership is strong, our strategy is clear and we have exceeded most of the goals we have set for ourselves.

Clare McCall

J C McCall Plumbing Contractors Ltd

Phil Pickford has provided considerable support to our business since we began working together in 2008. Over the years he has counseled, advised, mentored and coached me (and my team) on a vast array of subjects! The focus of our meetings has always been on business strategy but he has provided enormous support in other areas as well (management, HR, new business, and organisational structure to name a few). Phil is always very prepared, the meetings are well structured, and his follow up is timely and concise.

Natasha Bourke

Managing Director Skin Health Experts (S.H.E)

We have been using Think Differently for over 2 years and have seen remarkable gains in our business, over 50% growth each year. We have consistently broken sales records and have become a leading force in our field. Phil is an outstanding mentor with an invaluable wealth of knowledge and I couldn’t recommend him enough.

Warwick Shearer

Director, The Maintenance Guys Ltd.

Our company executive have worked with Phil Pickford at Think Differently for over 10 years. Over time Phil has gained an intricate knowledge of the workings of our company and understands our thinking and our personnel. He then uses this knowledge, together with his own experience and wisdom to challenge the executive to set our own goals and business plans. He offers sound advice, and we have used him for guidance and direction when focusing on particular issues that we may be facing.

Tony Fairfield

Managing Director/Chairman,Youngman Richardson & Co. Ltd.

Phil created the defining moment for me when I was attempting to change the course of our company through a more strategic approach. His knowledge and experience in helping create the right strategy for the right time changed my perception of how we needed to move forward. Phil wasn’t about providing the strategic direction; he was about creating the right environment to enable my leadership team to evolve a strategy as a result of creative thinking, challenging the norm and asking the right questions.

Mike Wardlaw

Managing Director, Babcock (NZ) Ltd